Imagine!

(Page 177) July 1945.  Good Housekeeping.  "Bell Telephone System" Advertisement.

Here's a war-time era advertisement.  Looking through these magazines help me see just how much people were affected by the war at home.   Advertisements in these issues will boldly address any shortages, so consumers will go back to using it when it's more available.    Others, like this one, will reflect war-time morale, informing consumers about how the company is doing their part.   These ads will not be promoting the product as much as they are the company, itself.